| Guzhen Town, Zhongshan City, the | | | | be ignored. After more than ten years of |
| establishment of a veritable "Lighting City" | | | | development, town lighting claim to fame, went to |
| An area of only 47.8 square kilometers, the | | | | town to purchase off-site customers, including |
| resident population of 66000 people of the town, | | | | Wenzhou, Ningbo, marketing force, and even |
| they gathered more than 1,500 lighting business, | | | | gave up local products, applies the town brought |
| occupied the national lighting market sales for | | | | to all corners of the lamps. |
| 60% of annual turnover of 5.0 billion, products are | | | | The early 90s of last century, Wenzhou's |
| exported to the world 72 countries and regions, | | | | products began to be eliminated, a considerable |
| export volume more than 250 million U.S. dollars, | | | | number of manufacturing enterprises to give up |
| Zhongshan City, Guzhen the establishment of a | | | | the production of civilian lamps, or even shut |
| veritable "city of lights." Today in the town, every | | | | down the factory turned to the ancient town |
| five individuals, it has a people engaged in lighting | | | | purchasing lamps. The use of existing distribution |
| business, for every four people in, there is a boss, | | | | channels for trade, and some simply moved the |
| the amount of private savings 6 per capita yuan, | | | | factory town. To the late 90s of last century, |
| a small lamp, with a rich whole ancient town. | | | | production of civilian town lighting accounts for |
| Guzhen Lighting accounts for the national market | | | | 50% of the national market, more than 2000 |
| Liucheng | | | | lighting products exports more than 200 million |
| Into the town's streets, flutter eyes has brought | | | | U.S. dollars. |
| with it a variety of lights dazzling. In lighting a | | | | Government support to compete in the |
| street lighting brings together more than 1,200 | | | | international market |
| large and small, wholesale stores, every day, | | | | A reputation in the domestic market, the next |
| speaking in different accents of the merchants | | | | step is to participate in the international market |
| here bulk orders, according to China Lighting | | | | competition. To enter the international market by |
| Association's statistics, last year, the country's | | | | the end of 1999, there has passed more than 120 |
| total sales last year, Guzhen Lighting lighting | | | | Lighting Factory Great Wall of China (CCEE), the |
| market, the proportion reaches 60%. Not only the | | | | United States UL, European CE, the Canadian CSA |
| possession of Hong Kong and Macao, Southeast | | | | and other product quality certification and IS9000 |
| Asia and other traditional markets, but also the | | | | series quality system certification. |
| development of the Middle East, Africa and other | | | | At present, the town most of the lighting of the |
| emerging markets, Europe and the United States | | | | management and quality have gradually with the |
| and other developed countries into the market, | | | | international market, products have been all over |
| "HUAYU" "Huayi" "Comely" "win the ball" and a | | | | the world, basically overseas production of the |
| batch-known products in the Middle East, Europe | | | | "Western Light" a quarter of the world. |
| and the United States have enjoyed a high | | | | Last year in October, after approval of the |
| reputation. | | | | Guangdong authorities, town was officially named |
| Inspired by a wire and a pipe | | | | as the "city of the Guangdong International |
| Lighting industry in the town, and there is no | | | | Lighting." |
| traditional roots. Town were inspired by a wire | | | | In order to enhance their quality consciousness, in |
| and an elbow. The late 70s of last century, there | | | | April last year, Guzhen Town, Oh Yun-Fu in the |
| are two township and town enterprise production | | | | town appointed secretary of the convening of six |
| heating cups and small fluorescent tubes, lamps. | | | | major series of working meetings. Town for |
| They through experiments, to a wire, a pipe, a | | | | enterprises to organize various types of standard |
| light bulb, made into a simple table lamp on the | | | | technology classes, to invite the experts from |
| market, the results of response than expected, | | | | provinces and cities will be lectures, examinations |
| quite popular. Found that costs 1 yuan a simple | | | | of qualified certificates issued to posts. |
| lamp, then to the wholesale market, the price, we | | | | Town government also set up to accept the |
| can immediately turn several times a month, | | | | quality of complaints, 24 hours is responsible for |
| down, good earn about 60,000 yuan. | | | | the quality of the dispute. Now, the town to |
| Some farmers in this town, quickly followed. From | | | | adopt standard productivity of up to 98%, |
| 1983 onwards, Haizhou, Guzhen, has come into a | | | | essentially put an end to the previous do not |
| number of family-run shop, brothers and plant | | | | follow national standards of production and |
| them from Foshan, Nanhai and Shunde | | | | non-standard production of chaos. In order to |
| procurement of a number of lighting fittings and | | | | improve the grade lighting town, the town |
| other places come back, simple assembly, | | | | government often organizes a certain scale |
| patchwork and counterfeiting after the provinces | | | | business owners in batches to the lighting of the |
| and cities nationwide marketing. | | | | lighting fair in Europe and America study tour to |
| A large number of enterprises have settled down | | | | learn foreign lighting market dynamics, and to |
| town and set up factories in Wenzhou | | | | expand its horizons, improving production |
| Lighting market expansion in the town in Zhejiang | | | | processes and marketing strategies. |
| Province to promote the role of army fueled not | | | | |