| I've come across a host of badly advertised cars | | | | take pictures from all angles, which incorporate |
| for sale on the internet and have often wondered | | | | head-on, side and rear views. Be sure to capture |
| if they have ever found a serious buyer. | | | | the inside of the car too focussing on the mileage |
| Many first-time car traders are failing to keep up | | | | gauge, seating cover and gear box. If you are |
| with the times and refusing to add pictures to | | | | comprehensive in your picture taking you will have |
| their advertisements. But it's time to forget about | | | | to write fewer words to sit alongside them – |
| the old days where a three line paragraph in the | | | | a picture speaks a thousand words. |
| local newspaper was enough to draw in the | | | | Make sure that the copy you write flows well and |
| crowds. | | | | includes all of the relevant aspects about the |
| The modern used car buyer wants to see the | | | | vehicle in question. Incorporate the engine size, |
| vehicle being sold in all its glory. Online advertising | | | | fuel usage as well as correct make and model as |
| websites offer sellers the facility to upload | | | | well as when the tax disc and MOT will be next |
| pictures and add comments and statements to | | | | due. Mention any problems that the car may have |
| their adverts - being lazy and not taking up this | | | | such as accident marks and dents or colour fade. |
| valuable opportunity is wasteful to both seller and | | | | It doesn't matter what type of car you are selling. |
| buyer. | | | | Any vehicle needs to be advertised in the proper |
| Before taking photographs of the car to be sold | | | | fashion whether it's a <a rel="nofollow" |
| take it to the car wash. A gleaming specimen will | | | | onclick="javascript:_gaq.push(['_trackPageview', ' |
| look far more appealing than a model encased in | | | | outgoing/article_exit_link']);" href=" </a> or a |
| dirt that comes complete with four muddy | | | | Ferrari. That way you'll entice more customers |
| wheels. Once the car has been sufficiently cleaned | | | | and generate a competitive profit margin. |