| At present, the "overall mix and match style" is | | | | First, consumer access to the full participation of |
| the industry's designers copied lot of heated | | | | the times. Today's consumers not to consume |
| discussions, between the popular elements of the | | | | regardless of consumer products companies have |
| industry to absorb and learn nothing new. Clothing, | | | | other up, consumers are no longer passive, they |
| cars, luxury ... ... ideological collision of different | | | | want to keep a dialogue with business, and do not |
| industries, product diversification becoming | | | | trust the authorities, more trust their instincts and |
| increasingly apparent. Kitchen products that really | | | | reputation, suggesting that marketing era of unity |
| catch the express train of a popular, Chinese | | | | come. |
| elegant, European-style romance, simple nature, | | | | Secondly, the rise of health spending. By |
| Yong expensive luxury with various styles | | | | melamine, H1N1 and other effects of attention |
| contests. | | | | from consumers for health rapidly improved, the |
| The whole kitchen, the whole painting, to the "tile | | | | green, environmental protection is more preferred |
| the whole space solution", business has not | | | | ceramic products, ceramic establish a healthy |
| stopped the pace of exploration. Ceramic industry | | | | business environment to the product brand will |
| in 2010, "the overall domestic space" will emerge, | | | | bring more market opportunities. |
| some more cross-kick strong innovation ability, | | | | Third, the popularization of fine living trend has |
| market sensitive ceramic brand is expected to | | | | emerged. For the present porcelain consumers, |
| have involvement or integration is not only to | | | | not necessarily buy high-end brand ceramic |
| explore ceramics, home and the perfect fusion of | | | | decorators can now show their fine life, but a little |
| art, but also for the consumer design tile, bathtub, | | | | hard to get what you want exquisite living space, |
| shower room, bathroom cabinets, faucets and | | | | such as a decorated beautiful and comfortable |
| other elements of fusion, to form the "bath | | | | home, as long as you have the creativity, |
| room", "whole home space program." China's | | | | anything is possible. Because now we all know |
| consumer market in the second half of 2010, | | | | that the so-called brand-name and non brand, is |
| what trends in ceramics to divination first look. | | | | advertising more than playing it, the product |
| First of all, the golden age of China's exports are | | | | quality are similar. Therefore, the Chinese civilian |
| likely to be history, will inevitably lead to China's | | | | population of the emergence of a new consumer |
| low value-added, labor-intensive enterprises are | | | | market of ceramics, ceramic products that can |
| facing a crisis and transition, but also Chinese | | | | meet the middle-income through the pursuit of |
| consumers live in the era of belt-tightening; | | | | fashion, but the consumer psychology, but also, |
| Second, domestic ceramics competition pattern is | | | | their ability to buy the market. Ceramic high-end |
| changing, crisis, he found that occupy the high-end | | | | brand to compete in the high and low ends, to |
| market, international brands, are now beginning to | | | | meet "all the people refinement" of the tide, |
| enter the low-end. In this context, the 2010 | | | | high-end porcelain brand must adjust the |
| ceramic consumer groups which will appear a new | | | | marketing strategy to launch the next step to |
| trend? | | | | meet the consumer market products. |